Marico
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2022
Lashe product launch campaign
In this campaign, we highlight the concept of “hungry hair” by showing how the hair is always drawn towards the “food" when hungry. By featuring the effects of feeding your hair with superfoods, we hope to demonstrate how these ingredients can invigorate your locks, leaving them looking vibrant and healthy.
Role
Idea Art direction Execution Supervision
Deliverables
TVC Key visual E-commerce banner






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